The Disney Approach to Loyalty 
Highlighted at LOMA’s Customer Service Conference 

Atlanta, Georgia – January 23, 2006 – Exceptional customer service is synonymous with the Walt Disney World® experience. The Disney Institute will highlight their key philosophies and provide insight on how Disney creates their magic and leaves a positive, lasting impression on millions of visitors each year, at the 2006 LOMA Customer Service Conference, February 22-24 at Disney’s Contemporary Resort.

There is perhaps no other organization that has realized the long-term financial results of developing customer loyalty like Disney. A key factor to their success is that they empower each point of contact to provide exceptional customer service so every interaction exceeds customer’s expectations. The LOMA Customer Service Conference will take an inside look at how organizations can create lifelong customer relationships. Attendees will come away with proven strategies to apply principles of loyalty at their own organization. 

The LOMA Customer Service Conference brings together service experts at leading financial services organizations for a day and a half of learning about the latest issues unique to this segment and networking with professionals facing similar challenges. For program information and more, click here.

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