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FOCUS Customer Satisfaction Consortia

Managing Customer Satisfaction - View an On Demand Webinar Now (LOMA Members Only under Research and Knowledgebase) or 
Download Presentation (pdf)

The FOCUS® Customer Satisfaction Consortia provide an affordable way for insurance providers to benchmark their levels of customer satisfaction and loyalty against other providers.  Learn insights into how effectively you are achieving your customer service goals compared to your peers. 

All participants will receive a report containing bar charts and narrative reporting identifying the factors that predict satisfaction and loyalty. Individual results compared with other companies in the study are also available.

How the consortium works:

  • Participating companies provide to LOMA a sample of the target population with which they have a relationship.
  • LOMA will administer mailing surveys to 2000 individuals in each company's target population.  
  • LOMA does all of the survey data collection and tabulation of responses.
  • Click here to see a sample of questions.

All participants receive:

  • A consortium report, which identifies the drivers of overall satisfaction and customer loyalty based on the total sample of participating companies.  It will also address the distribution of participating company scores (i.e., it will show a graph that plots scores for all companies so that a participating company can identify where it falls relative to other companies).  The primary objective of this report is to analyze customer behavior for the market being surveyed.  
  • A bar chart report which allows a company to identify where it stands relative to other companies for each question included in the survey.
  • All survey administration costs (printing, mailing, data capture) are included in the registration fee.
  • Company specific reports are also available for an additional $2,000.  This report examines the specific drivers of customer satisfaction and loyalty for your company, based on solely on your company's sample.  This will allow you to evaluate whether the drivers of satisfaction/loyalty for your company are similar to/different from the overall sample.  You will also receive information about areas where it appears that performance improvements should be made (based on on "importance/performance" matrices) in order to improve overall satisfaction and customer loyalty.

Participation Fees

  • Consortium Participation:  $4,000
  • Individual results specific to your company:  $2,000

Already conducting customer satisfaction surveys? 
If you are already conducting customer satisfaction surveys, you can still benchmark your results to the LOMA consortium and learn how you compare. Whether you are conducting surveys on your own or with a third party, you can still be part of the LOMA consortium. Contact us at surveys@loma.org or 770-984-3706 for complete details and pricing information.

Scheduled Consortia:

For More Information
Contact us at 770-984-3706 or 770-984-3739, or e-mail Surveys@loma.org.  

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